All About Lead Distribution Software for Salesforce

All About Lead Distribution Software for Salesforce. Lead distribution software is used to route inbound and outbound leads to sales reps. It’s a tool designed to help sales teams be more efficient and effective in their follow-up and outreach.  If you’re not using...

What is a Sales Qualified Lead (SQL)?

What is a Sales Qualified Lead (SQL)? The lead journey has different stages from the time it becomes a lead to the time it gets distributed to a sales rep. Once a lead is ready to be handed off to sales it is what is known as a sales qualified lead (SQL). So what...

Sales Velocity: How to Improve the SDR to Sales Rep Handoff

Sales Velocity: How to Improve the SDR to Sales Rep Handoff Sales velocity is a critical metric for sales organizations. It measures how many sales opportunities are created and closed in a given period of time. In order to improve sales velocity, it’s important...

Lead Routing in Salesforce

Salesforce is a powerful tool for businesses of all sizes. In this blog post, we will discuss how to use a Salesforce App for lead routing in Salesforce as a way to distribute leads from your SDR or marketing team to your sales reps. Some other common ways to...

SDR comp plans balancing quantity and quality

SDR comp plans balancing quantity and quality   There are a few popular ways to measure and compensate for SDR performance. Effective SDR comp plans will measure the quantity and quality of the value the SDR creates for the Account Executives. In theory, it seems...

How to build a winning outbound sales motion

How to build a winning outbound sales motion There are no shortages of Go-To-Market strategies, sales motions, playbooks and opinions in the world today. Setting up an outbound sales motion in your company can be a winning strategy or a colossal flop. Outbound sales...